Product design and branding for plastic injection molding machines
- Hyundai Injection Machinery
- Design Scope
- Logo, Color Scheme, Product Graphic, Product Design
It is a large machine used in plants producing plastics. Usually these machines are apt to have a normal appearance than the features highlighted. But we tried to develop a prototype design that have the differentiated and impressive appearance to maximize commercial value without compromising the original mechanical and functional operation.
This initial design idea is applied to the actual products in consideration of functions, economic issues, and productivity. It was made to go its own product identity in the market with the good design and color scheme.